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Valspar Trade tours UK Colleges with Award-Winning Roadshow Programme

Valspar Trade is continuing its Construction Marketing Award winning college roadshow across the UK, with members of its Trade team going into different colleges to deliver a workshop on colour and get the students hands on with its products.

Max Conyers16.12.2024

To support Valspar Trade's college roadshows I attended some of the events to film the day, capturing content from each event for use on social media.

The two roadshows I attended were extremely interesting, with the session beginning with a background about Sherwin-Williams and what the company does, this then moved onto a look at colour and how important it is to understand the psychology behind colour choices that future customers will make.

The day ended with a practical element, allowing the students to get hands on with Valspar Trade paint, as well as a quiz at the end to test what had been taught across the day.

Having attended a couple of these sessions, I can see why colleges are so keen to have Valspar Trade in to speak to their students, with a lot of knowledge packed into a short session, as well as an interesting opportunity to get hands on with paint that for some may be new.

Videos from these roadshows will appear on Valspar Trade’s social media, so keep your eyes peeled…

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